Programmatic Advertising & Its Impact on Video Marketers
Programmatic advertising with video is expected to nab a 75% share of digital video advertising in the US by 2018. In fact, 2016 showed...
Fake News vs. Real: What Does it Mean for 2017?
We've all been victims of fake news, if not once, than many times over the past year. The nature and speed of online sharing...
Video Forecast for 2017: Should You Switch to a Video Marketing Strategy?
Business marketers are always on the lookout for new trends in the world of advertising. It appears that 2017 is the year when video...
Joyous Holiday Wishes from Team Valoso
Our sincerest wishes for a Happy Holiday Season go out to all our video marketing friends across the globe. May you, your friends and...
The Ultimate Guide to Using Instagram Live Video
You may have heard the recent buzz about Instagram rolling out a live video feature for its users. The mobile photo sharing giant has...
Influencer Marketing: 5 Tips for Leading Your Business to Success
Influencer marketing focuses on people who use their popularity and activity on social media and blogs to influence others. This type of marketing is...
Introducing Facebook Live 360 Video: Taking Video to a Whole New Level
Facebook Live 360 is the latest talk of the town as it allows Facebook users to completely immerse themselves into the world of videos....
The Rise of Temporary Video Content: An Innovative Marketing Strategy
As the name suggests, temporary video refers to videos that are short-lived. Usually, they last mere seconds after being initially viewed, or up to...
How Coca-Cola Christmas Ads Have Touched Us Through The Years
With Christmas and the New Year just around the corner, it’s time to remember the good that will surround us these holidays. Christmas ad...
Printing Videos: The Next Big Step in Apple Innovation?
Apple's newest innovation combines the charm of traditional photos with the liveliness of videos and GIFs. It's called Lifeprint, and it's sweeping the internet. The plaguing question,...