planning a video production project

Planning a Video Production Project: The Video Creative Brief Template

Online marketing is a dynamic discipline that introduces new trends and techniques on a regular basis. Customer behaviour is changing, and marketers are trying to keep one step ahead by inventing new ways to...
video storytelling

Tell, Don’t Sell! Why Video Storytelling is Going Viral

If there's one thing you can be sure of, it's that consumers are sick of everybody selling them something. Ever heard of the book "Nobody Wants to Read Your Shit"? It's true - they don't. Which...
valoso partners tedxauckland

Valoso Partners with TEDxAuckland for Cutting-Edge Events

The Australian video startup Valoso is partnering up with TEDxAuckland for the upcoming 2018 year. Valoso, which creates digital media content and marketing blueprints, started a collaboration with the TEDxAuckland, which has been hosting TEDx...
buyer's journey

Use Video to Guide the Buyer’s Journey of Your Customers

Why do we insist on creating a video content series rather than just one video? What's the point of having more than one? It's for the same reason a politician running for office doesn't make...
iPhone 8 video

iPhone 8 Video Camera: What The Future of Mobile Video Looks Like

The iPhone 8 release date isn't until September 2017, but consumers everywhere are highly anticipating its arrival. Although we don't know all of the iPhone 8 video specs yet, some iPhone 8 camera rumors may reveal whether or...
the use of video in education

Using Video in Education to Support Teaching and Learning

The use of video has become a lot more mainstream in different fields, and education is one of them. This is because video is easy to use, is low-cost in terms of funding, saves...
event technology

Event Technology: Disaster Preparation 101

You know the feeling. You're setting up your event technology. You've been scrupulously planning for and promoting for months. Then, the unexpected happens. An attendee spills root beer on your setup. Your live stream server crashes....
create a how-to instructional video

How to Create a How-To Instructional Video

Most likely, your business has some knowledge, some skill that it can teach its users. Training ideas for your audience are best introduced with an instructional video. Online video training is the way of the future....
periscope live streaming

Grow a Massive Following by Live Streaming with Periscope

2015 was the year that brought live streaming into every consumer's home. With Periscope, Facebook Live, Live.ly and many more apps popping up every day, our phones have now become live streaming devices -...
mobile videos

5 Tech Tips for Creating Impressive Mobile Videos

83% of millennials use their mobile devices to search for products and 69% of them will buy those products in minutes. The biggest factor affecting their decision to purchase is the impact of your...

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