video marketing mistakes

10 Video Marketing Mistakes That Slash Your Profits

You just spent $200, $2,000, or maybe $20,000 on video marketing but it did not do anything for your sales or brand awareness. No positive result at all. Why did this happen? Because something went wrong due...
video press release

How to Create and Promote a Video Press Release

According to WordStream, 59% of executives are more likely to choose video if both text and video are presented on the same topic. Thinking about creating corporate video press release of your own? The article below will...
ico

Promoting Your ICO? Tell Your Story with Video

With the recent surge in Initial Coin Offerings (ICOs) among blockchain cryptocurrency projects, setting yourself apart is becoming increasingly difficult. Combining the power of video with storytelling can elevate the message of your ICO so...
business events

Why Should Your Company Host Business Events?

More companies worldwide are beginning to recognize the importance of business events. Business event marketing can be an influential factor to a company's success. Furthermore, event managers are ready on the spot to create business...
event promo videos conversion rates

How to Unlock More Conversions with Your Event Promo Videos

Good event promo videos may not reach the highest number of views, but they make an impact on the viewers they do reach. However, you may find it difficult to convert views to customers with your...
event video ideas

34 Event Video Ideas to Rock Your Marketing Campaign

Video is a captivating medium. It can turn any marketing campaign into a conducive social endeavor. When it comes to promoting an event, event video is a must. Planning an event video but don't know where to go...
event video analytics

How to Interpret Your Event Video Analytics on YouTube

We all want more conversions on our event videos. Whether our goal is to skyrocket attendance, secure sponsors, or promote a brand, we can all benefit from event video analytics. The benefits of video analytics are...
event videography

Where to Source Event Videography for Any Occasion

Video is a must for any event. But event videography services can be difficult to source. You have to find the right event videographer with the right equipment with the right price, the right schedule, and...
drones at events

24 Inventive Ways to Use Drones at Events [Infographic]

The best drone ideas are those that bring on the future. Drones at events are a growing trend; one that changes how we interact within an event. Not only that, but drones are also...
dream event

A Guide for Event Managers: Planning the Perfect Event

In today's event industry, contractors and clients seem to invent their own standards. With concepts ranging from free marketing to brand networking, some event managers get lost. This is why we need a guide for event...

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