Top 6 Ways to Increase Viewer Attention in Video Advertising
What is the "sofa effect" and how has it changed the expectations of our audience? How do smartphones and tablets influence the perception of video advertising and viewer attention in general? Why should we...
Where to Source Event Videography for Any Occasion
Video is a must for any event. But event videography services can be difficult to source. You have to find the right event videographer with the right equipment with the right price, the right schedule, and...
Why Should Your Company Host Business Events?
More companies worldwide are beginning to recognize the importance of business events. Business event marketing can be an influential factor to a company's success. Furthermore, event managers are ready on the spot to create business...
8 Event Live Streaming Ideas to Nail Internet Marketing
The last couple of years have been all about YouTube celebrities and their rise to fame. In fact, we got so accustomed to video, we almost didn't realize that a new phenomenon had taken over the...
Why Multilingual Subtitles and Captions Expand Your Video’s Reach
Online marketers use a wide range of tactics to increase their videos' SEO and to empower their videos' success. Despite the increasing number of video streaming platforms that exist today, YouTube remains the second...
Instagram Stories Ads: A Game-Changer for Advertising
Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads.
To be fair, advertising...
Twitter Amplify: Making Money With Your Videos
Now that Twitter has kicked its video advertising product - Twitter Amplify - up a notch, YouTube is facing some tough competition when it comes to its video creators! It's no surprise that Twitter wants...
