Video Marketing

Why do we insist on creating a video content series rather than just one video? What's the point of having more than one? It's for the same reason a politician running for office doesn't make...

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...

It is quite obvious that we need to continually look ahead to see the most relevant new marketing trends. Pinterest is one of the fastest growing social networks and worth an in-depth look. We...

Now that Twitter has kicked its video advertising product - Twitter Amplify - up a notch, YouTube is facing some tough competition when it comes to its video creators! It's no surprise that Twitter wants...

Did you know that around 70% of internet traffic in North America is video and audio streaming? That’s really impressive! And the thing is, most of it is just a video traffic - served...

Viral videos on YouTube are almost a phenomenon if you think about it. The fact that tens, even hundreds, of millions of people can watch one video in a matter of days or weeks...

According to Business Insider, mobile video advertising trends will experience immense growth in the next five years. Mobile video ad revenue will most likely exceed the revenue from desktop Internet video. Widespread advertising via mobile...

Event video marketing is reaching new dimensions and in 2016, keynote speakers are now central to every conference. Their presentations not only set the tone for the entire event, but also provide opportunities for companies...

By now you've probably heard of Bitcoin and other virtual currencies that operate using blockchain technology. They offer a decentralized and self regulating cryptocurrency that comes with many benefits, including transparency and speed of transactions....

Imagine that hundreds of viewers who watch, like and share your YouTube videos. This is an endless stream of free traffic to your resources. YouTube optimization should be your ultimate focus in the world...