Video Marketing

So you have steady leads for your product or service but most of them never convert into sales. What's missing? Lead nurturing is the practice of servicing leads to bring them around (or revive...

Mary Meeker, the analyst from Morgan Stanley and partner in the venture fund, Kleiner Perkins Caufield & Byers, published an annual report on current Internet trends. As a leader in the video marketing space,...

You certainly cannot keep other options open if you are looking how to create a video on demand website. VOD platforms are primarily for entertainment. It is a membership-based video streaming platform with respect...

So, you’ve heard about how effective video marketing is and you’ve decided to try it out yourself. You created a video brief, found a production team, defined a video marketing strategy - the whole nine...

Marketing has made its presence known on the Internet, is becoming the prominent way to deliver the best advertising results. As businesses strive to find marketing products that match their needs, they may find it challenging...

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...

You have planned out a B2B event for your business. Now it's time to successfully promote this event with B2B video marketing. Promoting an event with videos may seem straightforward at first glance. However, creativity...

Now is the time to take marketing on Snapchat seriously. As businesses are moving toward modern technology for promotion, Snapchat as a marketing tool is becoming increasingly popular. Snapchat video marketing strategy is the next biggest thing...

For those of you who are aware that U.S. video ad spending is about to reach $9.9 billion this year, you probably already anticipated a paid ad platform for Pinterest.  You won't be disappointed; Promoted Video is...

Social video in 2017 couldn't be a bigger topic of interest. Studies have shown that video by 2017 will become one of the most--if not the most--influential mediums on the Internet. With the rise of...