Social Video

The power of branded videos is immense - ask any business that has already taking advantage of it. With video usage rising exponentially over the last year, it clearly is the best path to building...

It was a week filled with surprises, and that's putting it lightly. Directly following the inauguration of Donald Trump as our new American president, well, the shit just hit the fan. I don't know...

Have you gotten complacent with the new system of Instagram feed? Do you believe that most potential customers do not even see your posts and know nothing about you? If so, something is wrong...

If the past nine years have given us something undeniable, it is the transition of politics into the realm of the Internet. Social media platforms like Twitter, Facebook, Reddit and Snapchat were key players in...

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...

Social video in 2017 couldn't be a bigger topic of interest. Studies have shown that video by 2017 will become one of the most--if not the most--influential mediums on the Internet. With the rise of...

You have heard it before: video and audio quality can make or break your video content. But what is the reasoning behind this conclusion? In this day and age, every business, no matter how tight their...

Video on Twitter may sound like a foreign concept, but it's actually transforming the future of video streaming. An increased Twitter video length, the introduction of Twitter Engage, and a partnership with Innovid have...

Vine is dead. It's official. The social video app was home to over 200 million monthly active users, but this wasn't enough for Twitter. Although Vine getting shut down is sad news for many...

The video thumbnail--that little preview picture--could make or break your video traffic. That's right--if you don't put some thought into your video thumbnails, you may not be maximizing the number of clicks your video...