Mobile Video

Now that Twitter has kicked its video advertising product - Twitter Amplify - up a notch, YouTube is facing some tough competition when it comes to its video creators! It's no surprise that Twitter wants...

On June 1, something substantial happened in the video industry. Those of us who are interested in video marketing trends finally got a chance to check out Mary Meeker, the venture capitalist, and her firm...

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...

Vine is dead. It's official. The social video app was home to over 200 million monthly active users, but this wasn't enough for Twitter. Although Vine getting shut down is sad news for many...

What if you could instantly purchase one of your favorite TV characters' outfits? With shoppable video, that dream may soon be a reality. The concept of shoppable video has been in the eCommerce consciousness for nearly two...

On June 1, something substantial happened in the video industry. Those of us who are interested in video marketing trends finally got a chance to check out Mary Meeker, the venture capitalist, and her firm...

It's that time of year again - the time of VidCon, the largest conference for those interested in the online video industry and the latest news in video marketing. As usual, VidCon didn't disappoint: there was...

83% of millennials use their mobile devices to search for products and 69% of them will buy those products in minutes. The biggest factor affecting their decision to purchase is the impact of your...

Could live stream marketing be the future of social media? With the recent launch of Facebook Live, which allows users to stream live video via Facebook and instantly access all followers, it looks like...

Pokemon Go is the gaming phenomenon currently sweeping the globe. The app had more downloads in its first week than any App Store app in history. It may now be on its way to...