Mobile Video

It's that time of year again - the time of VidCon, the largest conference for those interested in the online video industry and the latest news in video marketing. As usual, VidCon didn't disappoint: there was...

Marketers are expecting a lot out of social media in 2017. Predictions for social media in the future include more interactive social experiences and more effective marketing tactics. Social media trends 2017 will greatly...

Could live stream marketing be the future of social media? With the recent launch of Facebook Live, which allows users to stream live video via Facebook and instantly access all followers, it looks like...

Pokemon Go is the gaming phenomenon currently sweeping the globe. The app had more downloads in its first week than any App Store app in history. It may now be on its way to...

83% of millennials use their mobile devices to search for products and 69% of them will buy those products in minutes. The biggest factor affecting their decision to purchase is the impact of your...

While marketing videos are in the explosion stage of growth, the savviest email marketers are upping their game by using a video landing page.  Find out why expert email marketers are using video to increase...

We live in an era where business expansion is happening every day, every hour, and every minute worldwide. In light of this phenomenon, project managers must continually take advantage of new business analytics tools that can...

On June 1, something substantial happened in the video industry. Those of us who are interested in video marketing trends finally got a chance to check out Mary Meeker, the venture capitalist, and her firm...

Programmatic advertising with video is expected to nab a 75% share of digital video advertising in the US by 2018. In fact, 2016 showed a 39% increase from the previous year. What is programmatic...

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...