programmatic advertising

Programmatic Advertising & Its Impact on Video Marketers

Programmatic advertising with video is expected to nab a 75% share of digital video advertising in the US by 2018. In fact, 2016 showed a 39% increase from the previous year. What is programmatic...
video marketing

How Video Marketing Really Works – Infographic by Valoso

In today's advertising landscape, we hear over and over how video marketing is the wave of the future. Today, we will demonstrate exactly how video marketing works and how it can benefit your business.  Video marketing...
promoted video on Pinterest

Pinterest’s Promoted Video: a New Spin on Video Ads

For those of you who are aware that U.S. video ad spending is about to reach $9.9 billion this year, you probably already anticipated a paid ad platform for Pinterest.  You won't be disappointed; Promoted Video is...
twitter livevideo

#GoLive: Twitter Live Streaming is the Next Big Thing in Social Media

Finally. The #GoLive Twitter campaign has launched. Now, Twitter live content is available to create and view for all Twitter users. Twitter is a little late in the game, considering Facebook, Instagram, and YouTube have...
mobile video smartphone

How To Use Your Phone To Shoot Pro-Quality Videos For Your Website

One of the awesome perks of technology is being able to capture the best moment of our life in the simplest and easiest way. You don't have to burden yourself with carrying heavy vintage...

7 Elements of a Clickable Video Thumbnail [Infographic]

The video thumbnail--that little preview picture--could make or break your video traffic. That's right--if you don't put some thought into your video thumbnails, you may not be maximizing the number of clicks your video...
shoppable video

Why Shoppable Video is the Future of Online Retail

What if you could instantly purchase one of your favorite TV characters' outfits? With shoppable video, that dream may soon be a reality. The concept of shoppable video has been in the eCommerce consciousness for nearly two...
video landing page

Why Top Email Marketers Use a Video Landing Page

While marketing videos are in the explosion stage of growth, the savviest email marketers are upping their game by using a video landing page.  Find out why expert email marketers are using video to increase...
Video Editing Valoso

Turn Your Travel Clips into a Stunning Video

Did you know that the number of travel video views increases by 118% year over year? This is not surprising. Why? Because travel movies allow you, your friends and your family members to plunge into...
business analytics tools

10 Business Analytics Tools Every Project Manager Should Use

We live in an era where business expansion is happening every day, every hour, and every minute worldwide. In light of this phenomenon, project managers must continually take advantage of new business analytics tools that can...

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