Event Planning

Keeping up with event marketing trends is essential to stay on top. Following outdated trends stagnates your strategy, but participating in fresh, developing trends can put your event at the front line. Check out the event industry trends...

Knowing how to choose a venue for your event effectuates your event planning. Indeed, much of an event's success can rely in choosing the right venue. Imagine the type of damage the wrong venue choice can...

With all the competition, holiday event marketing can be a challenge. After all, how can you stand out amidst all the Christmas parties, family get-togethers, and other brand events? Despite the obstacles, hosting an event...

Creating event marketing goals and objectives is an essential step in the event planning process. Without event goals, how will you know the impact of events in your marketing strategy? Follow the tips below to establish...

Oftentimes, free events lead to more publicity, more conversions, and even more sales. If your event tickets don't cost a dime, your target audience is more inclined to consider attending and benefiting from your...

Need a guide to planning a charity event? You've come to the right place. Charity events are the perfect way to boost your brand recognition, customer loyalty, and brand perception, all while giving back...

Productivity: it is a well-coveted quality that only the best event managers and event organizers obtain. Researching event planning best practices will help you know where your strategy stands and where to make adjustments. Check...

2017 left a legacy of event marketing for all types of businesses. By analyzing the most popular types of events from 2017, we can predict what to expect in 2018 for event marketing. If you are struggling...

Event photography and videography can be the key to unlocking more registrations, better branding, and even greater sales. With the right event videography ideas, you can rule the digital marketing playing field. Follow the event videography...

Questions like "How much should I spend on event videography?" and "How much does an event videographer cost?" should never go unanswered. Before hiring a videographer, it's important to know the answers to these questions. Luckily, you...